La Reina 98.6 FM is a popular radio station based in Barranquilla, Colombia. It specializes in vallenato music, one of Colombia's most beloved folk genres. The station broadcasts 24 hours a day, offering listeners a mix of classic and contemporary vallenato hits.

La Reina prides itself on being "the queen of vallenato," showcasing both established artists and emerging talents in the genre. Its programming includes music shows, news updates, and live broadcasts of local events.

The station has expanded its reach beyond Barranquilla, with a sister station in Cartagena (La Reina 95.5 FM). This growth reflects its popularity and commitment to promoting vallenato culture throughout Colombia's Caribbean coast.

La Reina has embraced digital platforms, offering online streaming and maintaining an active social media presence to engage with its audience. This blend of traditional radio broadcasting and modern technology has helped La Reina maintain its status as a leading voice in vallenato music.