La FM is a Colombian news/talk/pop music radio station based in Bogotá, founded in July 1996 by RCN Radio. It broadcasts on 94.9 FM in Bogotá and has a national network of stations. La FM features news programming, talk shows, and contemporary music. Its flagship morning news program "La FM de RCN" airs weekdays from 4-10 AM and is simulcast on RCN Radio's basic network. The station targets listeners aged 25-54 in middle and upper socioeconomic levels. La FM aims to provide up-to-date news coverage and analysis on politics, economics, sports, and culture in Colombia and internationally.