LOS40 Urban is a Spanish radio station based in Madrid that specializes in urban music genres. Launched in 2020 as a replacement for the former Ke Buena station, it is part of the PRISA Radio group. The station focuses on reggaeton, trap, dembow, and other urban Latin music styles, targeting a young audience aged 12-30. LOS40 Urban broadcasts 24 hours a day, featuring a mix of music programming and shows hosted by popular DJs and presenters. The station can be heard on FM frequencies in several Spanish cities, as well as through digital platforms and mobile apps. As part of the larger LOS40 brand, which has a presence in multiple Spanish-speaking countries, LOS40 Urban represents a modern, youth-oriented extension of the well-established LOS40 radio network.