Radio Sportiva is an Italian private talk radio station based in Ponsacco, Tuscany, that focuses on sports coverage. Founded on December 1, 2010, by Loriano Bessi and Marzia Boddi, it is part of the Tuscan media group Mediahit with broadcasting studios in Prato. Despite not being a national network, Radio Sportiva has a significant interregional coverage and boasts over 1 million listeners according to recent surveys.
The station broadcasts live programming for 13 hours and 40 minutes on weekdays (7:00-20:40) and 12 hours and 40 minutes on weekends (8:00-20:40). Its content primarily revolves around sports news, commentary, and live coverage of major sporting events, with a particular focus on football.
Radio Sportiva can be accessed through various platforms, including FM frequencies in many Italian cities, satellite broadcast, digital radio (DAB+), online streaming, mobile apps, and smart speakers. The station's widespread availability and sports-centric content have made it a popular choice for sports enthusiasts across Italy.