Mirchi 102.4 FM is a popular Bollywood radio station in Dubai, United Arab Emirates. It is part of the Mirchi brand, which originated in India as one of the country's leading private FM radio networks. The station broadcasts in Hindi and English, catering to the South Asian community in the UAE.
Mirchi 102.4 FM features a mix of Bollywood music, entertainment shows, and engaging content. Its programming includes popular segments like "Mirchi Mornings" from 6am-10am, "Baat Ban Jaaye" from 10am-1pm, and "Sham Shaandar" from 4pm-8pm, hosted by well-known RJs.
The station is known for its vibrant content, including the latest Bollywood hits, celebrity interviews, and interactive listener segments. Mirchi 102.4 FM aims to be the ultimate Bollywood destination for listeners in Dubai, providing entertainment and connecting with the South Asian diaspora in the region.