Amor 95.3 FM is a popular Mexican radio station based in Mexico City, dedicated to romantic music. Launched in 1970, it has undergone several format changes over the years before settling on its current romantic pop and ballad focus in 2002. The station is owned by Grupo ACIR and broadcasts on 95.3 FM in Mexico City and San Luis Potosí, as well as various other frequencies across Mexico.
The station's slogan is "Sólo Música Romántica" (Only Romantic Music), reflecting its commitment to playing love songs and romantic ballads primarily in Spanish. Amor 95.3 FM features a mix of contemporary and classic romantic pop, including a daily hour dedicated to Luis Miguel's music.
Key programs include morning shows with Rocío Córdova, midday segments with Sandra Villalobos, and afternoon broadcasts with Mariana Mars. The station also promotes various musical events and concerts throughout Mexico, engaging with its audience through ticket giveaways and interactive segments.
Amor 95.3 FM has expanded its reach through online streaming and mobile apps, allowing listeners to tune in from anywhere. The station's programming aims to appeal to listeners over 25, with a particular focus on female audiences.